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Apple Business Software & Hardware Technology

Could Apple exit the hardware business? Part 3

What if I said there was something on the in between? Some way for Apple to keep one foot in the hardware business and one foot in pure software sales. Would that pique your interest? Hope so. In the first installment, I looked at what makes Apple money, the hardware they have in place right […]

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Apple Business Software & Hardware Technology

Could Apple exit the hardware business? Part 2

Businesses respond to pressure, be that commercial, consumer or technological. Good businesses anticipate pressure and move ahead of the issues before they become problems. Apple has made some canny moves recently, but can they keep ahead of the wave? In the first installment, I looked at what makes Apple money, the hardware they have in […]

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Apple Business Microsoft Software & Hardware Technology

Could Apple exit the hardware business? Part 1

Of all of the rumours that surround Apple, only one has persisted until now and remained as strong as ever: could or should Apple get out of the hardware business? Yeah, we had the Intel rumour, but that’s now fact. What we have here is something much more fundamental than the mechanics, this is about […]