Categories
Internet Social Media & Social Networking Society & Culture

Who owns your authority on the web?

So who owns your authority on the web? I’m sure this sounds like an odd kind of question to ask, but it’s both very important and highly controversial. The obvious answer would be Google, but that’s to misunderstand their intentions and their technology…

Categories
Blogging Google Internet SMO & SMM Social Media & Social Networking

The rise of the re-Tweet puts pressure on PageRank

To link is to like is to love. Or at least, that’s been my mantra for long enough. Problem is, Twitter and its ilk could be undermining the web itself. But if we link less, are we trusting less? No. We just need a better way to measure who and what we trust…

Categories
Blogging Help & Advice SEO & SEM

SEO: To link is to like is to luv

Sometimes, good SEO is just like being a good ‘blogger. If you’re like me, then there’s stuff you like enough to write about, and you link to it, right? So why the anchor text anorexia, eh? ‘Coz if you’re gonna do it, do it right!