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Business Innovation Internet Media & Publishing Review Technology Usability Web Design & Development

Tailgate, booBox in-page ecommerce

It’s one of those Golden Rules of web usability: don’t make the visitor click more than they need to. And so it goes that both Tailgate and booBox have gone beyond the simpler affiliate advertising model and created a new, more instant paradigm… In the case of Tailgate, their approach is to re-purpose existing screen […]

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Blogging Business Innovation Internet Media & Publishing Technology Usability Web Design & Development

Boldly buy with booBox

Monetizing ‘blogs is a major point of interest recently. What with the likes of Guy Kawasaki letting the side down by passing up on better ways of monetizing his ‘blog, it’s now clear that it’s unlikely that any one revenue channel is strong enough to make the most of the traffic to your ‘blog. Right […]