Apple Microsoft Software & Hardware

Day 18 version 1.0

What a difference a day makes.

And in the computer industry, a day can be a lifetime in which acrimonious battles between arch enemies can be revived, fought over again and a victory claimed.

Enter the stalwarts of the creative software market, Adobe and Macromedia.

For a not-so trivial sum of $3.4 billions dollars, Adobe has bought out Macromedia.

What caught my eye was the complete capitulation on the part of Macromedia.

Was this a victory? Were the shareholders wooed by the many zeros after the number? Or was this simply a logical meeting of minds?

I’d say a fine blend of the last two.

But this says nothing of the mixture of software that is due to blend and mature into a fine-bodied offering in one sense, while mixing like oil on water in another.

Take for instance the coming together of the Portable Digital File format and Flash.

I’ll let the mind of the fair reader run away with that one for a second and contemplate the many varied permutations.

But then there’s the clash of GoLive with DreamWeaver, and Illustrator and Freehand.

Personally, I’d scrap the Macromedia offerings in favour of those from Adobe.

Let’s face it, Macromedia software is one of the longest running beta tests in computer history.

I simply hate having to use Macromedia software. I took one look at Freehand and laughed out loud; I gave up on DreamWeaver at version two and threw my hands aloft with Fireworks shortly after.

Because of what I do, I have a copy of Flash, which I detest using because of the utterly incomprehensible departure from the default keystrokes and user interface methodology, which Macromedia re-invents with each & every new or updated software package.

Complete and utter lack of user interface philosophy is a trade mark of Macromedia, while on the other hand, Adobe produce well-rounded, easy-to-use software that is sublimely simple and marvelously consistent.

One would hope this finish and quality will be forced upon the engineers of Macromedia.

So what’s next? Are we to expect Apple to buy Microsoft?

Keep the Xbox devision, the Mac Office devision and the optical mice and throw everything else .. that’d make sense…

By Wayne Smallman

Wayne is the man behind the Blah, Blah! Technology website, and the creator of the Under Cloud, a digital research assistant for journalists and academics.

Leave a Reply

Your email address will not be published. Required fields are marked *