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How to deal with bad blog comments


For the most part, ‘blogging is about telling a story. Often, opinions become part of that story. And not everyone will agree or understand those opinions, which can be the focus of unrest in your article comments. So what do you do about bad comments? Over the years, I’ve had my fair share of heated […]


Audi, Jaguar ads drive business branding


Everyone is an individual in one way or another. And one of the goals of Personal Branding is to accentuate those unique, positive and luminous characteristics of yourself. In fact, truly unique personalities are in many respects like top marque car manufacturers. So are you a Pinto or a Pontiac? Maybe an Austin Allegro or […]


Brand building, managing gets personal


If you’re a ‘blogger, then you’re already building and managing your brand. Once you’re on-line, there’s no point erecting virtual partitions in an attempt to prevent your on-line activities bleeding into those off-line… Your message, your articles and your comments are your brand. How you present yourself both off-line and on-line is your brand. Showing […]


Wayne Smallman, international man of .. err!


So I get about, yeah. I’m here, I’m there. I’m like a bad rash on a fat man .. I’m everywhere, dude! Or so I thought… This morning saw a summary execution of my ambitions of world domination from the comfort of my ‘blog. How this character assignation was achieved was pretty interesting, though. I […]


Personal Branding for the ‘blogging masses


Personal Branding isn’t just for the big boys anymore. Personal Branding is an accessible methodology in so far as most ‘bloggers are actively building and managing personal brand every time they post a comment or write an article. Key to any personal brand is perception, both how you perceive yourself and how you’d prefer people […]