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SEO: Google testing case sensitive searches?
When is an apple not an Apple Inc., or an orange not an Orange telecom? When does a word like Fossil have you looking for a watch, or leave you digging through old search results? Better ask Google…
The strange case of the 3 Google Sitelinks
Google Sitelinks are an elusive creature of the web. And in my efforts to snare several of them, I managed to get more than I’d bargained for — but there was much to be learned in the process…
“Black Hat” SEO: How to get banned in 5 easy steps
Tricking the search engines to rank your pages higher than they ought to is called “spamdexing”, or simply spam. I have warned people many times over about a host of different spamming techniques, and how they should avoid them. If you don’t mind a nasty wrench being thrown into your search marketing plans, please feel free to go ahead and ignore the rest of this article…
Google Webmaster Tools improves, Sitelinks clarified
Google Webmaster Tools is improving in leaps & bounds. Now there’s an option to view top queries by country and by search type, which helps clarify Sitelinks and how they’re often country-specific…
Social Media, Social Networking and SEO demystified
For those new to Social Media, Social Networking and SEO, things can appear dauntingly complex, often leaving people without much of a clue where to start. So I decided to write several articles to help out…
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