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octaneinteractive
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social networking
Microsoft looks for cool clue while Zune sings last song
Microsoft’s ill-fated Zune, that self-proclaimed “iPod killer” is inching closer to EoL (End of Life) hell. Will anyone notice, or even care? Not really. And will Microsoft lose their cool? You have to question whether they ever had any cool to lose in the first place…
Big brands from small players, while Microsoft, Disney, Ford trail
Brand perception is probably the most volatile facet of any business. Controlling brand perception amongst your customers / clients and prospects is key to so many things. And in the age of the social web, being the biggest business in the world doesn’t always mean you’re the best known…
Twitter embraces SEO, bolsters brands
Twitter has undergone some apparently minor changes. Subtle changes, but very important changes, none the less. The kind of changes that could have far-reaching implications for search engine marketing and brand names…
SocialWhois, like Whois but for social media people
SocialWhois is a proof of concept social media experiment into personal relevancy, based around interests rather than relative popularity. I think they’re onto something — but only if it they become a standard…
The “Hi!” efficiency of social networking
Being polite on the web or on social network like Twitter is no different to real life. Some feel time spent on the web is time wasted. But doesn’t that all depend on what you’re doing?
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