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Where internet marketing, company names and the rule of law collide


Company names, slogans and logos can all be legally protected in one way or another. But what about keywords? Where does a company name end and search query begin? In a US law court, of all places…



Serious Science: is there alien life in the universe? Part 2


Is there alien life out there in the universe, or are we alone? That is perhaps the most profound question would can ask. After all, even lonely can be a shared experience…



Serious Science: is there alien life in the universe? Part 1


As we stare out into the void of space, sift through strands of DNA and samples from the deepest seas & oceans, we search for clues as to what life is and why life even exists. But before we can begin our search out there in the ink black of the wide beyond, we must first understand life itself right here on Earth…



SEO for URLs and externally linked files on websites & ‘blogs


Google is a reader of websites who’s best kept happy with sensible structure and strong content. Google will read almost anything — or should I say almost any file…



For ‘bloggers, diversification avoids stagnation


Having been a ‘blogger for over 3 years now, I’ve come to learn that the longevity of my ‘blog is down to the diversity of topics I write about. But with all this talk of finding the right niche, my advice is be focused, but think broad…